Design Thinking

The CAMA Design Lab is where our design thinking occurs in collaboration with our clients, their teams, and our associates who are the field’s top thought leaders. Utilizing an evidence-based methodology, the Lab strives to unearth the appropriate questions that frame the design challenges we need to solve for our clients. The Lab allows this to percolate and then shares its design thinking and subsequent knowledge gained through a variety of venues, workshops, deep dives, case studies, project playbooks, lectures and publications.

Acuity Brands Company

Acuity Brands Company

Lighting Design to Improve Health 

Arab Health Conference

Arab Health Conference

Evidence-based Healthcare Design Education

University of Trento & the Pontifical Council for Culture

University of Trento & the Pontifical Council for Culture

Biophilia & Evidence-Based Design

Brigham & Women's Hospital

Brigham & Women's Hospital

Optimize the time between

Community Hospital

Community Hospital

The Hospital of the Future

Hartford Health Senior Services

Hartford Health Senior Services

Repurposing Hospitals 

HealthSim United

HealthSim United

Training the Next Generation of Health Professionals 

Herman Miller

Herman Miller

Clinical Work Modes Study

Sacred Heart Manor

Sacred Heart Manor

Aging with Spirit

Tenet Healthcare

Tenet Healthcare

Design Thinking Workshop

University Medical Center of Princeton at Plainsboro

University Medical Center of Princeton at Plainsboro

An Interactive Learning Laboratory

Acuity Brands Company


Lighting Design to Improve Health 


Lighting design can increasingly be used to improve health.  The subtleties and nuances underlying what we can do with lighting design has allowed it to become an increasingly critical and necessary part of the material palette used in interior design. 



Project

Acuity Brands Company, Atlanta, GA

Scope

Keynote Address


Photo Credit

Acuity Brands Company



Arab Health Conference


Evidence-based Healthcare Design Education


The objective of this keynote address was to share Western knowledge regarding the evidence-based design process.



Project

Arab Health Conference, Dubai, United Arab Emirates

Scope

Keynote Address with Debra Levin, the CEO of the Center for Health Design



University of Trento & the Pontifical Council for Culture


Biophilia and Evidence-Based Design


This keynote address focused on the fact that at the intersection of design and human survival resides a deeper understanding of people + places and how we, as a species, are able to thrive+ flourish.

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Project

University of Trento 

Scope

Keynote Address on Biophilia in Healthcare



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Brigham & Women's Hospital


Optimize the time between


At Brigham and Women’s Hospital, a main artery branded The Pike after the Mass Pike connects multiple buildings and serves as the primary path of travel across the entire campus. 

As is common at many large academic medical centers, expansion through new construction over time has led to increasingly complex wayfinding.  The distance from the parking garage to clinical destinations has increased, sometimes dramatically. 

At BWH, a lack of continuity between interior finishes, architectural detailing, and additional signage has created visual clutter, which in turn has led to wayfinding confusion.

CAMA has been tasked with leading the multidisciplinary team as it works together collaboratively to develop a comprehensive vision for The Pike and its ancillary amenity spaces like lobbies, food courts, cafeteria, and accessible gardens.

  Filtering all decisions through the patient’s point of view with the overall goal of improving the customer experience and exceeding expectations, CAMA has developed the concept of optimizing the time between

CAMA has defined the time between as the time patients and visitors spend between medical events.  Our multidisciplinary team believes that the deliberate and thoughtful placement of design features, such as healing gardens to connect people to nature; places of respite; and access to convenient, healthy and delicious food throughout The Pike, will increase patient satisfaction by optimizing the consumer experience for patients and their families.

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Project

Brigham and Women’s Hospital, Landscape Master Planning, Boston, MA

Scope

Evidence-Based Design Consulting; Strategy and Experience Consulting  


Architect

NBBJ and Bruner-Cott  


Landscape Architect

Klopher Martin 



Status

In Progress


Wayfinding

Cloud Gehshan  


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Community Hospital


The Hospital of the Future


CAMA, Inc. and MASS Design Group imagined three scenarios as part of a design charrette for a community hospital’s facility modernization.

The built environment is a fundamental component to improving health and wellbeing. The three proposals that we developed, while unique to this hospital, could also be seen as recommendations for how to retrofit aging health infrastructure domestically.

As a result, we believe these suggestions for core values and concepts to be critical to approaching the future of health care environments.  

Holistic care is impossible without an integrated facility and so our three schemes offer a facility solution that will drive this hospital towards the goal of providing integrated care over the course of the next decade. 

Through innovative design interventions, our options offer both minor and major expansions and renovations.  Some concepts have a “plug and play” approach and reoccur in all schemes; others depend upon expanded square footage in order to truly produce impact. 

The core values underlying each scheme are: Patient Centricity, Organizational Flow, Mechanical Performance, and a Rebranding of the Health Facility into a Regenerative Civic Institution.

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Project

Design Charrette for a Community Hospital in New York

Scope

Evidence-Based Design Consulting; Interior Design  


Architect

MASS Design Group  


Press

Thomas de Monchaux (February 2013) South-to-North Thinking.  Metropolis Magazine.



Status

Completed 2012


Hartford Health Senior Services


Repurposing Hospitals as Community Centers for Health


CAMA, Inc. in conjunction with Central Connecticut Senior Health Services of Hartford Hospital explored a new care model focused on health and wellness. 

Largely preventable chronic diseases such as heart disease, stroke, cancer, diabetes, obesity, and arthritis are the leading causes of death and disability in the United States. 

Conventional care models have only recently come under scrutiny for treating illness and injury as discrete medical events, rather than adequately addressing the root causes of disease.

To begin this project, we first conducted a deep dive into wellness practices to better understand the wide range of services and programs provided by communities, health systems, and retailers. 

Next, we tailored this search specifically to services relevant to an older population, which was driven by the demographic landscape of Connecticut. 

CAMA facilitated a team visioning session with major stakeholders to envision a menu of services targeting this niche market. 

From the visioning exercises, four pillars of wellness emerged, which were used to start a conversation around how a new model of care might reshape the Bradley campus.

 

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Project

Hartford Health, Central Connecticut Senior Health Services, Southington, CT

Scope

Evidence-Based Design, Visioning, and Strategy


Healthcare Consultant

Navigant



Status

Completed 2014


HealthSim United


Training the Next Generation of Health Professionals 


CAMA, Inc. was contracted to use the evidence-based design methodology we espouse to help HealthSim United envision the future of environments geared to support the education of healthcare professionals. 

HealthSim United is planned as a central home for collaborative healthcare simulation activities.  The 30,000-square-foot simulation center, which we believe should be flexible and modular, will be constructed and equipped to offer interactive experiences for healthcare professionals in realistic environments.

CAMA was involved in creating interior design solutions created through photo-realistic renderings, specifically for the Simulation Theater, Birth Center, and Center for Rural Care Innovation.

Furthermore, these renderings as well as the supporting communication brochures we created for them have been utilized by HealthSim as a tool to communicate this vision to others in order to raise the funds necessary to construct this building.



Project

HealthSim United, Wichita, KS

Scope

Evidence-Based Design Consulting, Interior Design, Graphic Design


Architect

GLMV Architecture



Status

Fundraising efforts underway


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Clinical Work Modes Study


CAMA developed a paper around a series of work modes to capture the types of communication and teaming occurring in the clinical world that must be designed for by overlaying relevant research with illustrative visual and spatial layouts. 

We were contracted to enhance the preliminary work done by Herman Miller’s Living Office Work Modes and conducted a Design Charrette with the Herman Miller team. 

As part of our work, we conducted an analysis of some of the key drivers that can negatively impact or prevent cohesion within the patient care team that can frame the conversation from which design interventions can emerge. 

This research was then applied to further understanding and thinking about how to improve a particular product line for the company. 

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Project

Herman Miller, Zeeland, Mi

Scope

Visioning & Strategy Consulting for Product Development & Marketing 


Status

Completed 2015



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Sacred Heart Manor


Aging with Spirit


CAMA Lab conducted a needs analysis and visioning session with the stakeholders and the community of The Apostles of the Sacred Heart.  

The intent was to identify ways to repurpose portions of the Manor as the number of their retired sisters was diminishing while allowing the building to earn revenue for the next wave of baby boomer retirees.  

A grant was awarded that allowed for renovation and appropriate aging-in-place details.

CAMA Studio then followed through with Salvatore Associates to design and develop plans for a multi-phase renovation project.

 



Project

Sacred Health Manor, Hamden, CT

Scope

Visioning & Strategic Planning, Evidence-Based Design Consulting, Interior Design


Architect

Salvatore Associates



Status

Completed 2015


Tenet Healthcare


Design Thinking Workshop


CAMA was asked to lead a design workshop session for the Tenet Leadership Academy.  For this session, we had several primary objectives: 1) to inspire and demonstrate that creativity and design thinking can be an effective strategy for healthcare leaders within Tenet as part of daily operations with a patient/employee experience focus and 2) to share how we use empathy to change and delight in our work.

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Project

Tenet Healthcare

Scope

Design Workshop


Status

In Progress



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University Medical Center of Princeton at Plainsboro


Patient Room Prototype - An Interactive Learning Laboratory


For the new facility at the University Medical Center of Princeton at Plainsboro, the interdisciplinary design team was committed to the evidence-based design process so much so that they became a Pebble Project with the Center for Health Design. 

CAMA was approached to keep the design team accountable to building a safe, efficient, effective, and experiential place in which quality care could be delivered. 

One example of the team’s commitment to this goal involved conducting a rigorous study of the design of the inpatient room through the testing and tweaking of physical prototypes.

Starting with an informal learning lab constructed partially in foam core, the space evolved into a semi-immersive detailed mock-up where final adjustments were made to the design. 

This informed an actual, fully-functional inpatient room where final diagnostics informed construction.  This Pebble Project ultimately set a new standard for patient room design.

Additionally, CAMA communicated this vision for the future to those within the community and curated a multi-phased art program for the Medical Center.

 

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Project

University Medical Center of Princeton at Plainsboro, Plainsboro, NJ

Scope

Evidence-Based Design Consulting, Interior Design Consulting, Art Consulting  


Architect & Interior Designer

HOK and Hillier/RMJM  


Construction Manager

Turner Construction


Research

The Center for Health Design Pebble Project


Awards

Merit award, Art Commission CoD+A Awards

 


Press

Michael Kimmelman (2014, Aug. 21). In Redesigned Room, Hospital Patients May Feel Better Already.  The New York Times.

Suzanne Sataline (2010, June 10). Room With a View Toward Better Care.  The Wall Street Journal.



Size

636,000 SF 


Budget

$447 million


Status

Completed 2012